LIFE INSURANCE LEADS

Life insurance leads.
A focused first step.

Our first market is life insurance lead generation for independent agents and small agencies. We’re developing an exclusive, qualification-led pilot before exploring other industries.

Explore our focus areas
A FOCUSED START BUILT TO EXPAND
INSURANCEHOME SERVICESMORE TO COME

Distinct customer journeys. Shared commitment to useful connections.

01 — OUR MARKET FOCUS

Built for independent agents.
Focused on real interest.

Our proposed pilot would generate life insurance inquiries from consumers who express an interest in coverage and request contact from an appropriate licensed agency.

01INITIAL PILOT FOCUS

Life insurance lead-generation pilot

We plan to test consumer-requested inquiries for final expense and term life insurance, depending on partner needs and regulatory review. A founding partner can help determine the lead criteria before an initial paid batch.

Proposed pilot features

  • One-agency exclusivity for each qualifying inquiry
  • Coverage interest, location and timing details
  • Documented contact permission and a clear handoff
  • Agreed pilot pricing, delivery terms and replacement rules
Discuss a pilot
02PARTNER-DEFINED TERMS

What a founding partner helps shape

We are starting with Nebraska-based conversations and evaluating additional states only when licensed agency partners and compliant campaigns are in place.

We’ll agree on

  • Target coverage category and territory
  • Definition of a valid, qualifying inquiry
  • Delivery method, initial batch size and price
  • Reporting, replacement and feedback process
Request a pilot discussion
02 — ONE SYSTEM, DISTINCT NEEDS

Lead qualification that respects the request.

An insurance inquiry should be about insurance. We won’t automatically reuse consumer information for unrelated home-service promotions. New service interests would require a separate, appropriate request and permission.

01

Stay specific to the consumer’s request

Clear advertising, targeted qualification, and transparency about which licensed agency may follow up are the starting point.

03 — WHERE WE START

One market first.
Room to grow later.

Long term, SPG may explore roofing and other local services. Those are not active offerings. Our current work is focused on building and validating the initial insurance pilot.

OUR PLANNED PATH
Listen to partners01
Test one focused funnel02
Prove lead quality & economics03
Expand responsibly04

Future categories depend on validated demand, partner fit, and appropriate compliance.

IS YOUR INDUSTRY A FIT?

Interested in life insurance leads?

If you are a licensed life insurance agent or small agency, we would value a conversation about your current lead sources and what you consider a qualified opportunity.

Start a conversation